About Me

Amy Believes in Pink

I dress like I am ready for a cocktail party or a beach getaway, decorate like my girlfriends are on their way over for a drink, and travel to places that are difficult to get to but breathtaking once you do. In all of these aspects, you can find me attempting to live out, and inspire, a positive and colorful life.

Hi and welcome to Amy Believes in Pink! With a name inspired by my favorite Audrey Hepburn quote, this blog has been my creative outlet, business, and happy place since 2013. A little bit about me…

I live in the Upper East Side in NYC (here’s a look at my apartment!) and used to live in Philadelphia and work on the corporate marketing team for my long-time favorite fashion company. Now I work full time on Amy Believes in Pink, and also do influencer marketing consulting for small businesses to big brands. 

Outside of NYC, you will find me on Long Beach Island, NJ during the summer, or in Vero Beach, FL in the winter. I went to the University of Richmond where I was an Integrated Marketing and Communications major, a Leadership Studies minor, and a member of Kappa Alpha Theta. It was the best four years of my life and I have the BEST friends (and boyfriend!) from it still.

I tend to be type A during the day and a free spirit at night so I’m constantly pursuing the balance of work and play (I am a Gemini after all 😉). I split time between my laptop and my family/friends so usually both are close by my side.

I believe that the type of energy you put out in the world determines the type of energy you get back and that every day is a new day full of potential, grace, and lots of sunshine. I hope this blog is a positive community for you to follow along with my crazy and colorful life. I believe that I’m here to help you, in whatever way that I can, so don’t hesitate to reach out if you have a question or want advice, or just want to chat. 💗

Read more about my take on style, décor, and travel below. And thank YOU for stopping by! xx


I overdress and over-accessorize. I love classic silhouettes (hello Shift dress) and timeless, sparkly statement pieces. I wear oversized earrings and layer on necklaces. I own about a dozen too many straw bags. I am obsessed with anything that glitters and have been known to run in heels, although I prefer to go barefoot in cocktail dresses. Oh, I also thrive in sample sales and any opportunity to score the best deal.


I’ve found myself in some of the most gorgeous places in the world, on trips planned by my “let’s go somewhere crazy!” mother who believes that the best places are the hardest to get to (St. John, Capri, the Romantic Road, Germany, Harbour Island…). During college I also lived in Prague for a few months which was a true real-life fairytale. I write Travel Diaries on every place I visit to share the adventures and my tips with you. 🙂 


I tend to make my living space feel like I’m always on vacation by incorporating keepsakes and photographs of my favorite islands. I am always set up to have a cocktail party at a moment’s notice and believe that the bar cart is the most important piece of furniture in the house… which explains why I keep a drawer full of witty cocktail napkins and am on a perpetual mission to make “cocktailing” a verb. Who’s with me?!

Amy Believes in Pink
Amy Believes in Pink


  1. March 19, 2014 / 7:06 pm

    Hi Amy I randomly came across your Instagram account and knew I had to pop over to say hello when I saw that you're a Theta. I'm an alum from the Epsilon Zeta chapter at the University of Mississippi! I love finding other sisters in the blog world; so excited to follow along

    From Mississippi With Love

    • March 21, 2014 / 10:02 pm

      Hi Theta sister!!! So happy you reached out to me! I love knowing that there are other Theta bloggers out there! I checked out "Mississippi with love" and it's amazing– definitely going to follow along!! xoxo

  2. August 5, 2015 / 6:56 pm

    It's always fun to find other theta sisters blogs! I'm a Theta at Clemson.


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